Trendsic Case Study

10,000+ Hours Saved: Automated Order Milestone Management Transforms Operations

Trendsic built a custom Automated Milestone Manager that eliminated the daily manual burden of order timeline adjustments — saving Circle Graphics account managers 2+ hours per day and freeing the entire team to focus on customers, not spreadsheets.

Automated Milestone Manager for Circle Graphics outdoor advertising

Client & Industry

Circle Graphics is a leading provider of outdoor advertising products — including billboards, bench ads, and bus wraps. Their account managers work closely with customers to process orders and ensure timely delivery of advertising materials.

Throughout each order’s lifecycle, specific milestones must be met: post dates (production date), ship dates, and order receipt dates. Each product also carries a target turn time — the estimated time required to process, print, and ship the order.

With a large team managing a high volume of active orders simultaneously, even small inefficiencies in milestone tracking can quickly compound into significant lost time across the organization.

Trendsic was contracted to build a custom Automated Milestone Manager that could eliminate manual order tracking for a high-volume outdoor advertising business. See how Trendsic helps small and medium businesses automate manual processes.

The Challenge

Account managers were spending hours each day on repetitive manual updates — time that could have been spent serving customers.

Challenge 1

Manual Daily Order Adjustments

When customers needed extra time to deliver digital assets for their advertising campaigns, orders missed their initial milestone targets. Account managers then had to manually adjust ship dates — one order at a time — every single day. This repetitive task consumed more than two hours of each manager’s workday.

Challenge 2

Lost Capacity for High-Value Work

Time spent on tedious milestone updates detracted from customer engagement, problem-solving, and relationship-building, while manual overhead limited account managers from operating at full effectiveness, impacting both customer satisfaction and overall team output.

The Solution

Trendsic designed a purpose-built Automated Milestone Manager that replaced daily manual order updates with intelligent, automated logic.

Capability 1

Bulk Order Update Interface

The new system provided account managers with a single form to update all orders in their queue at once, replacing dozens of manual adjustments and cutting a two-hour process down to minutes.

Capability 2

Embedded Business Logic

The Automated Milestone Manager’s built-in business logic dynamically recalculated and adjusted order timelines based on current production capacity and demand.

Capability 3

Full Process Automation

Trendsic refined the system into a fully automated pipeline requiring no account manager intervention, with order milestones managed end-to-end — automatically, accurately, and at scale.

This is the kind of custom software development and business automation Trendsic delivers — systems designed around your actual workflows to eliminate overhead and unlock team capacity.

Results & Outcomes

Results

  • 10,000+ Hours Saved: Each account manager reclaimed 2+ hours per day — saving more than 10,000 hours of working time in the first year alone.
  • Zero Manual Intervention: The fully automated process eliminated account manager involvement in milestone updates entirely.
  • Better Customer Service: Without administrative overhead, managers were able to focus fully on customer engagement and higher-value work.

Technologies & Approach

  • Custom order management software development
  • Business rules engine for automated milestone recalculation
  • Bulk update interface replacing per-order manual edits
  • Capacity and demand-aware scheduling logic
  • Integration with Circle Graphics’ existing order management system
Circle Graphics hours saved by automated milestone management
💡 Conclusion

By building a custom Automated Milestone Manager tailored to Circle Graphics’ order workflows, Trendsic turned a daily two-hour-per-manager burden into a fully automated background process. The result — more than 10,000 hours reclaimed in a single year, a team able to focus on customers instead of spreadsheets, and an operational foundation that scales with order volume. It’s the same approach Trendsic brings to manufacturing, logistics, and enterprise clients across Louisiana and nationwide.

Trendsic custom software and automation development

Have a Similar Challenge?

Is your team losing hours every day to repetitive manual processes? Trendsic can build custom automation software tailored to your workflows — reducing overhead, improving accuracy, and freeing your people for the work that actually moves the needle.

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